Importance of excellent customer service in e-commerce. Tips for handling customer inquiries, complaints, and returns.

Introduction to digital marketing channels (social media, email, SEO, PPC). Tips for creating effective marketing campaigns on a budget.

Guide on setting up shipping options and rates. Strategies for efficient order fulfillment and logistics.

Overview of popular payment gateways and their pros and cons. Emphasize the importance of secure transactions and data protection.

Basics of e-commerce SEO, including keyword research and on-page optimization. Tips for optimizing product pages and improving overall site visibility.

Discuss various methods of product sourcing (dropshipping, wholesale, manufacturing). Tips on managing inventory efficiently and preventing overstock or stockouts.